In this timely new book, world-famous entrepreneur and philanthropist Alexandre Mars reveals his roadmap to launch and build a business that is not only commercially successful, but also makes a meaningful difference to society.
Are you waiting for a ‘Eureka’ moment to get your business’s ball rolling? For Mars, there’s no such thing. His book shows how to take the leap, stop waiting for the ‘perfect’ idea and keep a healthy dose of optimism to keep your startup on course.
Drawing on his experience launching and selling multiple tech startups in Europe and the United States, Mars provides a step-by-step guide for founders on their entrepreneurial journey – from carving out your niche to meeting a market’s needs, utilising your network to negotiating the best deal with investors.
Featuring insight from some of the world’s top entrepreneurs – including the co-founder of the iPhone, the founder of Pinterest and the creator of Headspace – Mars provides a wealth of knowledge and practical advice for anyone seeking to start their own business that matters.
The book offers a refreshing focus on how budding entrepreneurs can weave social good into the DNA of their business. As the founder of the global non-profit foundation Epic and the first B-Corp certified venture capital firm Blisce, Mars’ philanthropy really shines through. He educates founders on the importance of never losing sight of their values and purpose, in order to achieve success and social impact.
Mission Possible: How to build a business for our times by Alexandre Mars, published by Nicholas Brealey Publishing, is available on Amazon in paperback priced at £16.99.
