Centering your business around your customers isn’t just smart – it’s the secret weapon for achieving milestones and standing out as an industry leader

Establishing an online presence has evolved from being seen by some as a luxury to instead being used by many businesses as an essential tool in their day-to-day operations

A CEO should always be selling, but what and how they sell should change over the lifespan of the business

Storytelling in business is in vogue these days. And it’s no wonder – finally, business leaders and marketers have cottoned on to what journalists and ad giants have said for years

Content marketing can be the secret sauce of a company’s success. It can promote your brand to stratospheric levels, creating communities that reinforce and build that brand and its values, and generate a fierce loyalty

Whether it’s SEO, Paid or social media, whatever channel your strategy is employing, the ultimate aim of marketing is to drive revenue for your business

Economic conditions are putting pressure on UK digital microbusinesses. GoDaddy’s Venture Forward data shows growth in businesses making over £100,000 per year

One of the biggest challenges leaders face in today’s fast-paced business landscape is managing disconnected tech tools and platforms effectively

The one thing I’ve learned over my 20 something years in sales is that understanding the genuine challenges your clients face is the cornerstone of establishing a lasting partnership.

Strategy is such a fat word. It is imbued with so many meanings to so many people. It proffers status and ego to the bearer of that title be it a strategist or strategic company.

Former pop star is among impressive list of keynote speakers. Book your free tickets now.

I recently spent the evening with around 100 of our brilliant Helm members at our New Year social event in London.