Ten ways to build your personal brand

Ten ways to build your personal brand

Dan Gable
May 29 '24
By cultivating an authentic image and providing valuable insights, you can create loyal followings that support your initiatives
Measuring social value: A blueprint for business success

Measuring social value: A blueprint for business success

Claire Harris
Feb 7 '24
In today’s increasingly interconnected world, the success of a business is no longer solely defined by profit margins and market share.
How to do social

How to do social

Dan Gable
Dec 27 '23
Social media is a powerful marketing channel and can be one of the cheapest ways to reach a wide audience, due to the ability to gain organic reach
Marketing on a budget

Marketing on a budget: Achieving organic reach on social media

Dan Gable
Oct 23 '23
In today’s digital landscape, marketers are constantly seeking cost-effective ways to market their product or service and organic reach on social media platforms is a good way to do that
‘Google yourself’: How it shapes what people think of you

‘Google yourself’: How it shapes what people think of you

Sabrina Stocker
Oct 13 '23
We’ve all heard the term “digital footprint”. It’s like the mark we leave on a sandy beach, but instead of footprints on sand, it’s our actions, words, and pictures on the internet
How to upskill your marketing team

How to upskill your marketing team: Five must-have skills in 2023

Lisa Eaton
Sep 5 '23
In a rapidly evolving landscape of the business world, most businesses will recognise marketing as a key driver of success. However, the expectations for marketing teams have transformed over the last decade, demanding a fresh set of skills to stay ahead of the competition
The power of organic reach

The power of organic reach: Saving money on ad spend

Dan Gable
Sep 4 '23
Growing your business’s following using organic (not paid) social media is a lot easier than you’d think
Meta Threads 'Friendly' spaces

Meta Threads ‘Friendly’ spaces: The new face in influencer marketing? 

Jenny Tsai
Aug 23 '23
Meta, formerly known as Facebook, has established itself as a dominant force in the ever-evolving landscape of social media platforms. And its new platform, Threads, has certainly garnered significant attention from consumers, brands and advertisers since its launch.
Turning leads into sales

Turning leads into sales

Sabrina Stocker
Aug 15 '23
Sabrina Stocker of Two Comma PR offers advice on that all-important process of converting client-interest into business
How AI is starting to influence public relations and marketing

How AI is starting to influence public relations and marketing

Sabrina Stocker
May 17 '23
Sabrina Stocker gives the lowdown on the increasing power of artificial intelligence in business.
Social Proof

Social proof 

Dan Gable
Nov 7 '22
If you are not leveraging social proof in your marketing campaigns then you need to do it right now! While stocks last and offer ending soon.
Five customer experience trends for small businesses to watch in 2022

Five customer experience trends for small businesses to watch in 2022

Steven van Belleghem
Jan 18 '22