Market Location’s Steve Forsdick explains why poor-quality data can undermine technology, waste resources and quietly damage business growth
PR in the Age of AI
Georgina Taylor
Aug 11 '26
Will AI recommend your business? Why is reputation becoming the new SEO?
From staying relevant to redefining the creator economy
Georgina Taylor
Aug 4 '26
Content Jungle co-founders Sam Thompson and Ben Hacker explain why every business is now competing in the creator economy and how authentic storytelling is replacing traditional marketing
Improve your business one slice of toast at a time
Georgina Taylor
Jun 22 '26
When Dave Stubberfield walked onto the Elite Business Live stage on the second morning of the event, he posed a simple but thought-provoking question: Why is great customer experience still so rare?
What retailers get wrong about international expansion
Andy Swales
Jun 18 '26
European retail expansion offers access to new customers and revenue streams, but
retailers that overlook localisation, payments and logistics often struggle to scale sustainably
Why your total addressable market is probably smaller than you think
Steve Forsdick
Jun 15 '26
Most UK B2B growth plans are built on company registration data. The problem is that registered and trading are very different things
AI is the making decisions about your purchases using bad data
Kris Irizawa
Jun 3 '26
When I talk to brands today, I often start with an uncomfortable truth: the machines are making decisions about your customers based on signals that are increasingly broken
An inspiring story
Kerrie Dorman
May 27 '26
People are 22 times more likely to remember facts when they are delivered through a story. But what does a story need to truly move someone and inspire action?
The hidden cost of misaligned marketing and customer experience
Julie Firth
May 20 '26
Misaligned marketing can lead to poor customer experiences. Learn how to align your promises with what customers actually get
The secret superpower that smart founders are using right now
Jeremy Basset
May 11 '26
Buyers no longer respond to mass outreach. SMEs must now learn how to combine AI with genuine relationship-building if they want replies
The power of the network – where’s Alfie?
Kim Antoniou
May 6 '26
Uncover the magic of networking in business collaboration at events like Elite Business Live and its unscripted moments
Surviving trade shows & events (and actually getting value from them)
Phil Hobden
May 6 '26
Trade shows are chaotic but offer valuable opportunities. Learn the key strategies for successfully surviving trade shows