Pavlo Phitidis
Pavlo Phitidis
As an entrepreneur and investor, Pavlo Phitidis offers over 30 years of direct experience in conceptualising, building and scaling business growth across three continents. He has developed and brought to market multiple businesses through a combination of business start-ups, turnarounds, sales and acquisitions. Using his hands-on experience and relationship networks, he continues supporting business owners' growth through Aurik, which has delivered growth outcomes for more than 3,000 companies

Pavlo is a regular media commentator, an international speaker on business growth and author of 2 books on business growth:  Sweat Scale $ell and Reset Rebuild Reignite.
Optimising business decisions: The power of focused strategy

Optimising business decisions: The power of focused strategy

Pavlo Phitidis
Jun 19 '24
Maximise your time and attention with a framework that simplifies the complexity and noise of day-to day- business
Converting the talent you hire into company value

Converting the talent you hire into company value

Pavlo Phitidis
May 22 '24
In a skills crisis, how can we find, train and retain talent, ensuring their contribution builds the business, not just their careers
Should a CEO always be selling

Should a CEO always be selling?

Pavlo Phitidis
Apr 8 '24
A CEO should always be selling, but what and how they sell should change over the lifespan of the business
How to set your growth rate

How to set your growth rate

Pavlo Phitidis
Mar 19 '24
If your business isn’t growing, it’s dying. To survive and thrive, set the correct minimum growth rate!
The six phases of business leadership to deliver your legacy

The six phases of business leadership to deliver your legacy 

Pavlo Phitidis
Jan 5 '24
To create wealth as a business owner, you need to change how and what you lead over time
Lead you must, so set the right destination!

Lead you must, so set the right destination!

Pavlo Phitidis
Dec 8 '23
A goal that can’t be measured is meaningless, you need to calculate the numerical value of the business you’re working towards
Remote work is for the birds

Remote work is for the birds

Pavlo Phitidis
Nov 14 '23
Remote work saved our businesses in Covid, but could kill it if left unchecked
There is more foam in the AI coffee than actual coffee right now

There is more foam in the AI coffee than actual coffee right now

Pavlo Phitidis
Oct 2 '23
AI probably won’t leapfrog your business growth this year or next. But understanding where it does or could add value will be vital to staying ahead
Crack the skills crisis

Crack the skills crisis

Pavlo Phitidis
Sep 6 '23
Finding the right people to grow your business is a YOU challenge, not a THEM problem
Positioning: the blueprint that lets you build for growth

Positioning: the blueprint that lets you build for growth

Pavlo Phitidis
Aug 29 '23
Finding, winning, and holding customers at scale is an engineering endeavour. It all rests on positioning your business in an overcrowded, noisy marketplace
Choose the right type of growth at the right time or face the perils of chaos

Choose the right type of growth at the right time or face the perils of chaos

Pavlo Phitidis
Jul 14 '23
If you seek accelerated growth, eat your competitor’s lunch rather than buying them lunch
Be wary of false prophets and white knights as you scale and grow your business

Be wary of false prophets and white knights as you scale and grow your business

Pavlo Phitidis
Jun 8 '23
As you grow your business, you’ll find many offers to solve all your problems with a silver bullet. Let’s look at some of them, how they come about and why you fall for them.