Jenni has worked with start ups, scale ups, corporates and not for profits worldwide, and has over 20 years' experience in marketing, events, communications, operations and commercial development. She has worked across both B2C and B2B sectors and has won several high profile awards from PRCA and D&AD. She has extensive experience of working with live events, tech, media, lifestyle and innovation brands. Her previous roles include Marketing Director at Live Nation, Marketing & Centres Director at Digital Catapult and Managing Director of Upstream (a partnership between Imperial College London & Hammersmith & Fulham Council).