Heidi Arkinstall joined G-P in December 2021, as Chief Marketing Officer with responsibility across our Brand, Communications, and Product Marketing functions.

Heidi has over 25 years of experience in the global, strategic development of both enterprise and consumer brands in categories including technology, fintech, enterprise software, gaming, entertainment, real estate, travel, and consumer electronics. With experience in roles on both agency and corporate side marketing, she has worked across brands including IBM, Samsung, PayPal, Electronic Arts and Logitech and has led the development and execution of multi-discipline campaigns across North America, EMEA, LATAM, and Asia Pacific.