Secret Garden
Activity: Hospitality, Accommodation
Region: Lancashire
Founded: 2020

The Secret Garden Glamping

Multi award-winning luxury glamping brand redefining boutique woodland escapes with private facilities, five-star service and immersive outdoor experiences.

The Secret Garden Glamping is a multi award-winning luxury glamping brand founded in Lancashire and now expanding across the UK and internationally.

Designed to deliver complete privacy and boutique hotel standards within nature, each individually crafted unit includes private hot tubs, outdoor entertainment spaces, saunas, bar areas and premium interiors. There are no shared facilities, ensuring guests enjoy a fully self-contained, experience-led stay.

The business has evolved beyond traditional glamping. With a dedicated guest services team, concierge-style support and the UK’s first room service for glamping, guests can order firewood, food boxes and drinks directly to their unit. Every stay is designed to feel effortless, personal and elevated.

Serving couples, families and group celebrations, The Secret Garden Glamping combines innovation, design and hospitality excellence to create memorable escapes. Recognised at both regional and national tourism awards, the brand continues to set new standards in the luxury glamping sector.

EB100 People's Choice Award

Contribution
The Secret Garden Glamping brings real value to every community we join. We support local businesses, partner with schools and colleges, offer work experience to young people with additional needs, and create genuine careers for local families. From charity donations to free community events, we give back at every opportunity and help strengthen the places we call home.
Support
Support is at the heart of everything we do. Guests receive warm, personalised care from our dedicated team. Our staff are supported with wellbeing check-ins, flexibility and clear progression. We uplift local independents, champion the wider glamping sector through GITA, and use our platform to help others grow. We’re a brand built on kindness, empathy and community.
Innovation
We constantly push the boundaries of glamping. From the UK’s first full room-service system to our outdoor cinemas, wellness areas, salt saunas and Lost Lagoon Tiki Bar, we create experiences no one else offers. We blend hotel-style service with nature, using data and design to make every stay unique. Innovation is how we turn woodland escapes into unforgettable moments.
Future
Our future is ambitious: 15 UK & Ireland sites by 2026 and expansion into the USA in 2027. Every new location will deliver elevated service, meaningful experiences and deeper personalisation. We’re investing in sustainability, wellbeing, technology and community impact to shape the future of outdoor hospitality. The Secret Garden’s next chapter will be its most exciting yet.