Making the most of social media
Why small businesses should tap into the power of social media
Instagram is testing hiding the number of likes on posts. Will it be beneficial for startups?
Social media platform Instagram is trialling hiding the number of likes. We asked experts what this could mean for brands who rely on the social platform for marketing
Voice-controlled shopping has got consumers yelling 'Alexa'
The rise of voice shopping is coming up faster than you can say the word Alexa, with its worth expected to skyrocket in a couple years. So what must businesses do to get ready for this next force in retail?
MeeTwo is on a mission to support teenagers with a safe social media option
With expertise in sex, relationships and education, the founders of MeeTwo are out to normalise the conversation around wellbeing and mental health for young people
How can businesses leverage on Instagram's new shopping feature?
With the recent news of Instagram rolling out a dedicated shopping tag imbedded in the stories, how can entrepreneurs ensure they up their social media game and use every post to their advantage?
Social Media trends to watch out for in 2020
2019 was another exciting year for social media, as the introduction of new algorithms and platform features.
Should other brands follow LUSH and abandon social media?
LUSH has bid farewell to its social media channels in the UK. While some deem it a bridge too far, should entrepreneurs head in the same direction as the cosmetics company too? We asked a few experts
Six ways to grow your professional network in 2019
Building your network and ensuring you’re well-known to the who's who in your sector can great benefit your startup journey
Why your team’s social media activity should be your responsibility
Social media can make or break your startup. Hence it’s the place to be for every business but why is it important for entrepreneurs to monitor their employees’ online posts?
Three new and exciting ways brands are using AI on social media
From scanning Instagram for pics of your products to connecting with influencers, using AI can boost your marketing efforts considerably
