London's digital economy hindered by poor broadband infrastructure
London falls behind most European capitals when it comes to broadband download speeds
Checkouts can be as simple as a tap of a button
Payments platform Klarna is single-handedly boosting conversion rates by creating a simple checkout process that doesn’t scrimp on security
Stephen Fitzpatrick nets Entrepreneur of the Year at National Business Awards 2014
CEO of OVO Energy amongst entrepreneurs and enterprises recognised at the thirteenth annual awards
Content is king when trying to create customer loyalty
Forging long-term relationships with consumers is essential for any startup’s survival. And few marketing techniques are better for this purpose than a good content strategy
Branding gaffes as UK enterprise fails to keep it simple
UK businesses aren’t taking the ethos of simplicity seriously when it comes to branding
Marketing technologists bring the best of both worlds
Solely having a marketing brain or a tech brain no longer cuts it. In this scenario, it’s worth remembering that two heads are better than one
The Apprentice does New York
Flogging soft drinks in the Big Apple, one hopeful goes pop
Lacking insight, SMEs' leaders rely on gut instinct
A survey has found that most SMEs are making decisions without knowing exactly what the customer wants
Easy e-commerce: creating a great online shop
With easy-to-use web-design tools, scaleable e-commerce solutions and comprehensive analytics setting up shop online has never been easier
Creating the perfect copy
Writing marketing materials for your business can be a tricky discipline, which is why we’ve assembled tips from some of the industry’s best and brightest to help you create consummate copy
