Sir Richard Branson launches his latest venture Virgin Sport

Wednesday, 13 May 2015 Jade Saunders

Virgin Group has announced the launch of its new brand Virgin Sport, which will focus on running and cycling events

Making a name for yourself

Tuesday, 05 May 2015 Josh Russell

Brand names shape start-ups’ entire identities. Understanding the ins and outs of branding a business is therefore vital for its success

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Emotional appeal: how unconscious factors shape consumer behaviour

Tuesday, 07 April 2015 Josh Russell

Calling upon consumers’ sense of reason will only get brands so far. Understanding what’s going on beneath the surface is the best way to form lasting, engaged relationships

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The pop up shop is rejuvenating the high street

Thursday, 02 April 2015 Jade Saunders

We are in the midst of a retail revolution; brands are taking up temporary residence in abandoned shops, breathing new life back into the Great British high street

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Timing is key when putting your product on the shelf

Wednesday, 06 May 2015 Ryan McChrystal

Getting your product on the supermarket shelf is seen as the golden ticket for many small business owners but how do you know when you are ready to make the leap?

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Online marketplaces can boost sales for small businesses

Tuesday, 05 May 2015 Jade Saunders

Online marketplaces like notonthehighstreet.com and Etsy have moved the humble marketplace into the internet age and can be game-changing for a small business

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Meet the ethical entrepreneurs solving social issues

Thursday, 02 April 2015 Jade Saunders

With more businesses wanting to be seen as eco-friendly and goodhearted, many have put solving social problems at level pegging with boosting shareholder dividends

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Mobile point of sale lets startups sell on the go

Thursday, 12 March 2015 Josh Russell

Mobile point of sale is giving companies great and small a better way to sell on location

Sir Richard Branson launches his latest venture Virgin Sport

Making a name for yourself

Emotional appeal: how unconscious factors shape consumer behaviour

The pop up shop is rejuvenating the high street

Timing is key when putting your product on the shelf

Online marketplaces can boost sales for small businesses

Meet the ethical entrepreneurs solving social issues

Mobile point of sale lets startups sell on the go

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